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iPhone, A Flop In India

Posted by Kokolicious on August 27th, 2008

This is hardly a week past the apple’s 3G iPhone launch in India and the market shows a poor response to this highly demanded gadget in west. The much hyped launch of the gadget could not convert the viewers into buyers. There are certain reasons for such a flop show of the much awaited instrument. Let’s take a look at the reasons which affected the sale of Apple’s 3G iPhone in India.

Unreasonably High Price

The most adverse feature of iPhone is that the company has priced the instrument at whopping amout of 31,000 rupees (712 dollars) at its 8 GB set, whereas the 16 GB version is available for Rs 36,100. The same phone with AT&T connection costs only $199 in USA for the base model. So, how does the company expect crowded queues for grabbing this gadget in India?

Video Recording Option Unavailable

The revolutionary iPhone does not provide the video recording option, which is one of the essential and favorite features to be included in mobile phones meant for Indian customers. The iPhone has a camera but not a video recording feature.

Locked Network

The iPhone is being sold by Airtel and Vodaphone with a locked Network. That means that the consumer has to stick to the very network provider and is not free to switchover to other mobile networks. But, consumer wants to have the freedom of switchover to other networks also.

Lack Of Bluetooth File Transfer

Bluetooth file transfers are very popular means of sharing files and images among the Indian youth. However, iPhone doesn’t let the user share the files over Bluetooth. It has a Bluetooth but that is only to be paired with a Bluetooth Headset.



Touchscreen Phones Not Popular In India

The touchscreen-only phones are not acceptable to Indians. India is a country where the SMSing is very popular so the users prefer the phones with additional keypad.

Texting/SMS Is The Hottest Mobile Feature In India

SMS is the most popular feature of the mobile sets in India. The SMSing is not comfortable with iPhone because it has only touchscreen option. It is rather more comfortable to use cheapest of the models with keypad to type SMS.

Value Added Services Are Not Popular In India

In the western countries, consumers burn money for value added services. But here in India people do spend money on mobiles but mainly on calling and sending messages.

So, with so many of limitations, how can anybody expect an iPhone to hit the Indian markets. So, there are required some basic changes in the iPhone, to suit the Indian customers. If changes not made, the competitive brands are already there to match the consumers demand.

2 Responses to “iPhone, A Flop In India”

  1. vin Says:

    FM radio is another feature iphone lacks for india.

    the cost is fine if they give unlocked phone to use with any service provider.
    if they want us to buy iphone and stay with airtel or vodafone they should drop price.

    my previous iphone seller offering me HTC diamond instead of iphone 3G.

    just saw one iphone review on indian tv channel.
    one user asked if i buy iphone in india locked with airtel and if later i go to USA , how should i use iphone 3g ? airtel person said use airtel roaming in usa. lol

    airtel and vodafone saying the cost is decided by apple and they are not earning.

    i heard airtel and vodafone had paid fake customers to stand in queue during iphone launch. lol

    advertising iphone 3G in india ??
    we dont have 3G yet, drop prices as we are not using 3g features. haha

  2. htc hero Says:

    Does anyone know which sort of video files are supported? I remember the Intuition only might dl 3gp utilizing opera mini. I downloaded the twist ap, possibly that’s the problem? How can I watch videos from sites apart from youtube? Which file sorts? Normally I’m given the option of 3gp or mpeg4. Can’t get both to work. Thank you to your time! Damn I wish I used to be eligible for the upgrade to EVO!

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